About us

Iwadé was born from a simple but powerful idea — that every woman deserves to feel seen, celebrated, and considered in what she wears.

Growing up, our founder’s mother made her clothes by hand, each stitch filled with care, creativity, and a touch of magic. Those moments became the seed of Iwade: a brand that honours the intimacy of handmade craftsmanship while reimagining it for the modern woman.

What started as a made-to-order studio soon blossomed into a small-batch womenswear label, where every piece is created with intention, balancing artistry, comfort, and conscious production.

At Iwadé, we curate dreamy pieces for women everywhere, blending romance with everyday wearability. Our collections are designed to flatter real bodies and embrace inclusivity, offering silhouettes that make every woman feel both confident and effortlessly feminine.

We believe in slow creation, crafting in small batches to minimise waste and cherish quality. Every garment passes through thoughtful hands and hearts before it reaches yours.

We’re building a brand where women don’t have to choose between attainability and timeless design, because our collection offers both. From everyday staples to intricate statement pieces, each Iwade creation tells a story of self-expression, beauty, and belonging. Our dream is to dress women around the world in pieces that feel as personal as they look — garments made not just to be worn, but to be cherished.